Sales Director

Director of Sales — Vanguard Logistics Systems

Chicago, IL | January 2024 – Present

• Led a team of 8 regional account executives to expand the Midwest territory, increasing annual recurring revenue (ARR) from $4.2M to $6.8M over a 24-month period.
• Structured a new strategic client acquisition framework, boosting conversion rates on qualified enterprise leads from 12% to 21% using Salesforce workflows.
• Negotiated 14 high-value enterprise logistics contracts, adding $1.8M in contract value and maintaining a retention rate of 94% across existing accounts.
• Coordinated joint sales campaigns with the product marketing team, reducing the average sales cycle duration for complex freight services from 90 to 58 days.

Regional Sales Manager — Horizon Security Solutions

Chicago, IL | September 2020 – December 2023

• Managed 5 sales representatives covering commercial property security solutions, exceeding the regional sales quota by an average of 14% for 6 consecutive quarters.
• Audited existing outbound outreach processes and introduced HubSpot CRM automations, which reduced administrative lead logging time by 8 hours per week per rep.
• Developed and delivered weekly performance-driven coaching workshops for sales reps, raising the average monthly deal velocity per representative by 18%.
• Established a strategic partner channel program, securing 6 new commercial distribution agreements that generated $450,000 in net new sales within the first year.

Sales leadership, Pipeline management, Territory expansion, CRM implementation, Salesforce, HubSpot, Tableau, Contract negotiation, Enterprise sales, Sales forecasting, Lead conversion, B2B sales strategy, Team coaching, Account management

Midwest Market Expansion

Role: Sales Director

Tools: Salesforce, Tableau, LinkedIn Sales Navigator

Guided the strategic expansion of the Midwest sales territory, adding 18 net new enterprise logistics accounts and growing annual territory revenue by 62% in 18 months.

HubSpot CRM Implementation

Role: Regional Sales Manager

Tools: HubSpot, Slack, Microsoft Excel

Led the migration of 4,000 client contacts from legacy tracking sheets to HubSpot, reducing representative administrative logging time by 20% and improving sales pipeline forecasting accuracy by 28%.

• Certified Sales Executive (CSE) (2024)
• HubSpot Sales Software Certification (2021)

• Languages: English (Native), Spanish (Conversational)
• Professional Affiliations: Member, Sales & Marketing Executives International (SMEI)
• Availability: 2 weeks notice