Professional Resume Template for

SEO Analyst

Liam T. Mercer

Denver, CO

(303) 555-0143

liam.mercer@email.com

linkedin.com/in/liam-mercer | github.com/liammercer | liammercer.dev

Professional Summary

Methodical SEO Analyst with 5 years of experience leading search visibility strategies and technical site audits within e-commerce and B2B SaaS sectors. Specializes in page performance optimization, search intent mapping, and organic conversion rate optimization to drive customer acquisition. Directed site architecture re-platforming initiatives, increasing organic acquisitions by 27% and improving mobile Core Web Vitals scores by 34% over 12 months. Competent in automating keyword tracking workflows and managing organic software budgets up to $85,000. Proficient in SEMrush, Ahrefs, Screaming Frog, SQL, Google Analytics 4, and BigQuery.

Work Experience

SEO Analyst — Vertex Digital Group

Denver, CO | June 2023 – Present

  • Designed and executed a comprehensive mobile technical SEO strategy for an e-commerce platform, improving organic page load times by 32% and increasing organic mobile traffic by 24% over 9 months.
  • Conducted bi-weekly crawl audits on a 50,000-page web application using Screaming Frog, identifying and resolving over 1,400 redirect chains and broken links, reducing indexation errors by 41%.
  • Managed a search engine optimization software budget of $75,000, optimizing license allocations for SEMrush and Ahrefs to decrease tool expenditure by 18% while maintaining query coverage.
  • Automated organic search reporting dashboards using SQL and Google BigQuery, reducing weekly manual report assembly time for stakeholder presentations from 8 hours down to 45 minutes.

Associate SEO Analyst — Blue Spruce Marketing

Boulder, CO | June 2021 – May 2023

  • Analyzed keyword gaps and search intent for 12 corporate client accounts, identifying 250+ content opportunities that increased overall organic keyword rankings in the top 3 spots by 38%.
  • Implemented structured schema markup (JSON-LD) across 80+ B2B service landing pages, generating rich results in Google SERPs and boosting the organic click-through rate (CTR) by 15%.
  • Partnered with editorial teams to optimize existing blog posts for search optimization guidelines, resulting in a 45% increase in monthly organic traffic across 40 high-value articles.
  • Monitored backlink profiles for 5 core clients to identify toxic links and submit disavow files, reducing spam scores by 22% and securing 14 authority backlinks through targeted outreach.

Education

Bachelor of Science in Business Administration (Marketing Concentration)

University of Colorado Boulder · Boulder, CO · 2021

Skills

Technical SEO, Site auditing, Core Web Vitals, Structured data (JSON-LD), Keyword research, Search intent mapping, On-page SEO, Link building, Log file analysis, Google Analytics 4 (GA4), Google Search Console, Screaming Frog, SEMrush, Ahrefs, SQL, Google BigQuery, HTML/CSS

Projects

E-commerce Core Web Vitals Optimization

Role: Lead SEO Analyst

Tools: Screaming Frog, Google Search Console, PageSpeed Insights, Chrome DevTools

Managed technical audits and performance optimization for a high-traffic retail site, improving mobile Core Web Vitals to pass status and increasing organic conversion rates by 19%.

Generative Engine Optimization (GEO) Readiness

Role: SEO Analyst

Tools: SEMrush, OpenAI API, Custom Python Scripts, Google Sheets

Developed content optimization workflows tailored for AI search engines, resulting in a 28% increase in mentions across LLM-powered search summaries and AI Overviews.

Certifications

  • HubSpot SEO Certification (2022)
  • Google Analytics Individual Qualification (2021)
  • SEMrush SEO Toolkit Certificate (2023)

Additional information

  • Languages: English (Native), French (Conversational)
  • Professional Memberships: Search Engine Land Association (Denver Chapter)
  • Availability: 2 weeks notice

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Job Market Insights

Market data and opportunities for

SEO Analyst

Job Market Insights

$65,000

-

$95,000

Avg:

$80,000

Growth Outlook:

The demand for SEO Analysts in the United States is projected to expand significantly as organizations adapt to AI-assisted search and Generative Engine Optimization (GEO). While automated tools handle basic on-page analysis, employers increasingly seek specialists who can conduct complex technical audits, perform SQL-based data analysis, and translate search visibility metrics into business revenue. The transition to AI Overviews and search engines like Perplexity is forecasting a 9% annual growth rate for technical search roles.

9% annual growth

Key Skills Required

Focus on these skills when customizing your resume for recruiter screenings.

Expertise in conducting comprehensive technical SEO audits, resolving crawl errors, redirect loops, and rendering issues || Proficiency in analyzing website performance metrics using Google Analytics 4 (GA4) and Google Search Console (GSC) || Deep understanding of mobile optimization and Core Web Vitals, including LCP, FID, CLS, and INP metrics || Hands-on experience with industry-standard search tools including SEMrush, Ahrefs, Moz, and Screaming Frog || Ability to design and implement structured schema markup (JSON-LD) to improve rich result visibility in SERPs || Working knowledge of HTML, CSS, and basic JavaScript to analyze browser-side page rendering and crawling behavior || Proficiency in writing SQL queries to extract, clean, and analyze organic search datasets in Google BigQuery || Experience optimizing organic content for Generative Engine Optimization (GEO) and AI Overviews visibility || Ability to collaborate with developers and content creators to align search strategy with organic revenue goals || Experience managing backlink profiles, conducting link toxicity audits, and executing white-hat outreach campaigns

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