Professional Resume Template for
Copywriter
Elena M. Thorne
Chicago, IL
(312) 555-0143
elena.thorne@email.com
linkedin.com/in/elena-thorne | elenathorne.portfolio | elenathorne.com
Professional Summary
Solutions-focused Copywriter with 5 years of experience developing high-converting B2B and B2C marketing campaigns across SaaS and e-commerce sectors. Expertise includes SEO content strategy, direct-response copywriting, and email marketing automation. Successfully increased organic blog traffic by 42% over 6 months and boosted email open rates by 18% through systematic A/B testing of subject lines. Proficient with HubSpot, Google Analytics, SEMrush, and Figma.
Work Experience
Senior Copywriter — Horizon Digital Media
Chicago, IL | March 2024 – Present
- Authored 45 high-converting email sequences and landing pages for 12 SaaS clients, yielding an average click-through rate (CTR) increase of 24%.
- Collaborated with design and product teams to rewrite user onboarding flows, reducing trial-to-paid drop-off rate by 14% over a 6-month period.
- Managed SEO content strategy for a portfolio of 8 blogs, publishing 120+ optimized articles that grew organic search acquisition by 38% year-over-year.
- Executed 80+ headline and call-to-action (CTA) A/B tests, identifying high-performing variations that increased lead conversion rates by 19%.
Copywriter — Vanguard Retail Group
Chicago, IL | June 2021 – February 2024
- Wrote daily advertising copy for Facebook, Instagram, and Google Search campaigns, managing a combined monthly ad spend of $45,000.
- Optimized product description pages for 150+ e-commerce SKUs, elevating organic product-page-to-cart conversions by 11%.
- Partnered with marketing specialists to design a bi-weekly newsletter, expanding the active subscriber list from 25,000 to 58,000 members.
- Drafted 15 guest posts and PR articles published in industry journals, generating 80+ high-quality backlinks and improving domain authority by 8 points.
Education
Bachelor of Arts in Communications
Marquette University · Milwaukee, WI · 2021
Skills
SEO copywriting, Direct-response copywriting, Email marketing, Content strategy, A/B testing, Conversion rate optimization (CRO), Social media advertising, Brand voice development, Copy editing, HubSpot, Google Analytics, SEMrush, Ahrefs, WordPress, Figma
Projects
SaaS Rebranding and Messaging Overhaul
Role: Lead Copywriter
Tools: HubSpot, Figma, Slack, Google Docs
Overhauled messaging and landing page copy for a cloud collaboration startup, contributing to a 32% increase in sign-ups and 15% reduction in bounce rate over 3 months.
SEO Content Acquisition Drive
Role: SEO Copywriter & Strategist
Tools: SEMrush, WordPress, Google Search Console
Researched and wrote a 10-part pillar content series targeting high-volume keywords, securing 3 top-3 search rankings and generating 14,000 monthly page views within 4 months.
Certifications
- HubSpot Content Marketing Certification (2022)
- Google Analytics Individual Qualification (GAIQ) (2023)
Additional information
- Languages: English (Native), Spanish (Conversational)
- Volunteer Work: Copywriting mentor for local non-profit marketing association (2023-present)
- Availability: 2 weeks notice
Job Market Insights
Market data and opportunities for
Copywriter
Job Market Insights
$55,000
-
$85,000
Avg:
$70,000
Growth Outlook:
The employment of Writers and Authors, including Copywriters, is projected to grow 4% over the next decade. The rise of digital marketing, e-commerce, and content-driven brand strategies will continue to drive demand for skilled professionals who can write high-quality search-optimized content and compelling promotional materials.
4% growth over 10 years
Key Skills Required
Focus on these skills when customizing your resume for recruiter screenings.
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FAQ
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Copywriter
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